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A Healthier State
Economic Impact Campaign for Planned Parenthood of Greater Ohio
Economic Impact Campaign for Planned Parenthood of Greater Ohio
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Planned Parenthood of Greater Ohio sought to share and explain the expansive and positive impact their organization has on Ohio's economy. The resulting campaign, titled with the double entendre "A Healthier State," utilizes infographics and storytelling to paint a bigger picture of all that Planned Parenthood has to offer its clients and Ohio residents alike.
Role | Art Direction, Creative Direction & Contribution to Campaign Naming
Client | Planned Parenthood of Greater Ohio
Agency | Sweeney
Client | Planned Parenthood of Greater Ohio
Agency | Sweeney